by Leah | Feb 13, 2026 | Blog
In this episode of Recipe to Revenue, Tia Ellis, founder of Wildflower Insight, talks about why she left the brokerage world to teach founders how to pitch themselves—and why outsourcing your sales too early is a recipe for disaster. Why Hiring a Broker Is Often a...
by Leah | Feb 6, 2026 | Blog
In this episode of Recipe to Revenue, Jared Drinkwater, founder of Low and Slow Snacks and former Frito-Lay executive, talks about why he left the corporate world to launch a “real wood smoked” snack brand—and the massive operational risks he took to do it. The...
by Leah | Jan 30, 2026 | Blog
In this episode of Recipe to Revenue, Ben Ripple, co-founder of Big Tree Farms, talks about how he went from a backpacker in Bali to managing a vertically integrated supply chain of over 17,000 farmers across the Indonesian archipelago. From Backpacking Bali to 17,000...
by Leah | Jan 24, 2026 | Blog
In this episode of Recipe to Revenue, AJ Richards, founder of From the Farm, talks about why our centralized food supply chain is brittle, how “greenwashing” has destroyed trust in organic labels, and the decentralized “Airbnb model” he is building to fix it. Beyond...
by Leah | Jan 19, 2026 | Blog
In this episode of Recipe to Revenue, Auroni Majumdar, VP of R&D and Global Open Innovation at CJ Foods, talks about the specific criteria global giants use to evaluate targets—and how to position your startup as a “must-have” asset rather than a risky bet. The...
