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Behind Your Favorite Drinks: The Hidden World of Beverage Procurement
Published: May 2, 2025
Home 9 Blog 9 Behind Your Favorite Drinks: The Hidden World of Beverage Procurement

In this episode of Recipe to Revenue, meet Dino Cardelli, a veteran agricultural economist and supply chain expert who has spent decades behind the scenes at giants like Tropicana, PepsiCo, Coca-Cola, and Dole ensuring your favorite beverages are always available. With over 30 years of experience managing billion-dollar procurement operations, Dino reveals the hidden world of global beverage supply chains.

Recipe to Revenue

Recipe to Revenue – Behind Your Favorite Drinks: The Hidden World of Beverage Procurement

by Sinuate Media | Recipe to Revenue

In this eye-opening episode of “Recipe to Revenue,” learn how complex global supply chains power the beverage industry and discover the critical behind-the-scenes decisions that determine which products succeed or fail in the marketplace.

Listen to learn about:

  • How global events and weather patterns impact beverage availability
  • The behind-the-scenes scramble when supply chains face disruption
  • Why emerging brands often fail due to supply chain oversights
  • How the beverage industry has transformed over three decades
  • Strategic advice for food entrepreneurs scaling their operations

Whether you’re an entrepreneur looking to launch the next breakthrough beverage or simply curious about the journey of ingredients from distant farms to your refrigerator, this episode offers rare insights into an industry that touches everyone but remains largely invisible to consumers.

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Featuring

Dino Cardelli

Dino Cardelli

Business Consultant

Hosted By

Leah Messina

Leah Messina

Sinuate Media

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