In this episode of Recipe to Revenue, meet Peter Ackerman and Gregg Ryan, co-founders of Wrap City Sandwich Company, who transformed what started as a “restaurant flipping” project into a 14-location franchise with its own potato chip manufacturing facility. As long-time business partners, they share how they built a quick-serve restaurant concept specifically designed for scalability and their own Recipe to Revenue for franchise success.
From Sandwiches to Shelf: How Wrap City Sandwich Company Is Scaling with Franchising & CPG
by Sinuate Media | Recipe to Revenue
In this practical episode of “Recipe to Revenue,” learn how Peter and Gregg created a diverse menu that stands out in the competitive sandwich market while building systems that can be easily replicated by franchisees across multiple locations.
Listen to learn about:
- Creating a unique food concept that differentiates from standard sandwich chains
- How a side product (homemade potato chips) became its own thriving business
- Designing restaurant systems that can be easily replicated by franchisees
- Identifying the right franchisee partners to grow your brand
- Building financial safeguards to ensure franchisee success
Whether you’re a restaurant owner looking to franchise your concept or an entrepreneur seeking a proven business model, this episode reveals how simplicity, consistency, and smart systems can create a restaurant business built for sustainable growth. Their straightforward Recipe to Revenue emphasizes making good food consistently, treating people right, keeping your environment clean, and fair pricing—principles that have allowed them to create not just a restaurant chain, but a multi-faceted food brand with retail distribution.
