In this episode of Recipe to Revenue, Auroni Majumdar, VP of R&D and Global Open Innovation at CJ Foods, talks about the specific criteria global giants use to evaluate targets—and how to position your startup as a “must-have” asset rather than a risky bet.
The M&A Playbook: How to Build a Food Startup That Corporations Want to Buy
by Sinuate Media | Recipe to Revenue
Founders often dream of an exit, but few understand what corporate acquirers are actually looking for.
Watch or listen to learn more about:
- Why acquirers prefer “fixer-uppers” with good bones over “fully renovated.”
- Why speed to market is now the #1 driver for acquisitions.
- The reality of finding a manufacturing partner who truly cares
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A masterclass in negotiating partnerships that build trust and lead to deals.
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What Asian and Global markets are looking for in US-based food tech.
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How to identify if your technology solves a specific “hub and spoke” problem for a global strategist.
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How the “share of stomach” shift is changing how investors value food companies.
Whether you’re a founder building for an exit or a corporate leader looking to innovate, Auroni opens the playbook on how deals actually get done in the food industry.
